Yacht Marina Vlissingen - Attracting guests to VVWD De Schelde Marina
VVW De Schelde, Marina harbour, faces the challenge of attracting recurring guests and what to encourage longer stays. Additionally, the city center of Vlissingen requires increased foot traffic and engagement for the harbour in order to thrive and attract more visitors.
Yacht Marina Vlissingen - Attracting guests to VVWD De Schelde Marina
About this project
| Start date: | 02/03/2025 |
|---|---|
| Project description: | VVW De Schelde, Marina harbour, faces the challenge of attracting recurring guests and wat to encourage longer stays. Additionally, the city center of Vlissingen requires increased foot traffic and engagement for the harbour in order to thrive and attract more visitors. |
| Outcomes: | To address these issues, the student project team has developed a range of marketing recommendations to target these objectives effectively. The recommendations consist of improving digital outreach by enhancing the website’s user interface, enhancing visitor experience, implementing suggestions from the survey conducted, and upgrading services such as Wi-Fi coverage and speed. |
| Commissioned for: |